TOW #10: Drop Stop

Shark Tank: Drop Stop

https://www.youtube.com/watch?v=2VroUci_e-c

Mark and Jeffrey present their product Drop stop with humor to try and attract the shark to invest in their product. They begin their pitch with rhetorical questions in an attempt to get their audience thinking about the problems they are having so Mark and Jeffrey can present a way to fix them to make their product more appealing. By beginning with rhetorical questions, they already start by attracting the audience making their product seem better in the moment to help them get an investment in the end.

After utilizing rhetorical question, Mark and Jeffrey use humor to make the sharks and them seem almost equal. They make their presentation not only entertaining, but they make the sharks relate to them with humor. By relating themselves in this way, the sharks feel that they can relate more to Mark and Jeffrey and more of a friendly atmosphere. The friendly atmosphere enables the audience and the speaker to have a better interaction and a healthy, happy type interaction.

Along with humor, the speakers emphasize how a lot of people have the problem so their audience isn’t alone. Not only that, but they make sure to point out that they, too, have this problem. Showing the vulnerability and weakness, makes the audience feel as if they too can admit their problem and make them more willing to buy the product and see its benefits.

Mark and Jeffrey also use tone to effectively present their product with confidence. Being confident, they seem like they know what they’re talking about and they have a product worth listening to.